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Our 
Story

WHO ARE WE

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#Unnati is a neutral, impact-driven collaboration platform where brands, startups, and institutions come together to co-create campaigns, projects, and experiences that solve real social or environmental challenges, and deliver shared visibility and consumer engagement.​

 

CORE VALUE PROPOSITION

 

“Instead of spending alone, grow together.”#Unnati gives every brand — large or small — a way to:Collaborate, not compete.Share visibility (co-branded PR, reels, campaigns).Reduce costs by pooling budgets.Enhance credibility by being part of verified impact stories.

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PLATFORM FUNCTIONS

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Discovery Hub – Brands find partners with shared purpose through #Unnati team.

Campaign Builder – Create joint projects (e.g., health drive, green festival, digital literacy).

Storytelling Engine – Shared content library, PR amplification, social campaigns.

Impact Dashboard – Live metrics showing outcomes, reach, and brand contribution.

HOW IS                 DIFFERENT

“This isn’t charity. It’s collaboration. It’s brands coming together — not to compete — but to create a movement.

Traditional CSR

  • Each brand runs its own isolated initiative

  • Focus on compliance or reporting

  • Short-term campaigns

  • One-to-one NGO tie-ups

  • Brands co-create impact projects together

  • Focus on storytelling + shared ROI

  • Long-term ecosystem

  • Multi-brand, multi-sector collaboration hub

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